looking back at the early days of our studio, the first watershed moment in molo’s history was seeing the soft collection become part of the permanent collection at the MoMA in 2003. The second, and equally important moment was seeing the softwall receive the prestigious Danish INDEX Award for Design to Improve Life, in 2005. What was uniquely special about this achievement was being just 1 of 5 award recipients, from a global pool of exceptional contestants, in the inaugural year of the The Index Project itself.
about The Index Project
The Index Project, formerly INDEX: Design to Improve Life, is a Danish nonprofit organisation that promotes designs aimed at the improvement of life worldwide, both in developed and developing countries. The first Index Award was launched in 2005, and like most award programs, was initiated to celebrate the world’s best and brightest within the field.
there are five categories where awards are given; Body, Home, Work, Play & Learning, Community. Since the first Index Award in 2005, there has been close to 8,000 nominations from 94 countries. The Index Project is financed by the state of Denmark with award winners each receiving a monetary prize of €100,000 (total prize sum worth €500,000). The Index Award, often referred to as the “Nobel Prize of design”, is the world’s biggest design award.
in its inaugural year, the first Index Award competition received over 500 entries from 50 different countries. From 118 finalists, molo was selected in the Home category for the softwall.
Stephanie Forsythe & Todd MacAllen were humbled to be recognized amongst its incredible peers including Torben Vestergaard Frandsen, Rob Fleuren and Moshe Frommer for "LifeStraw", Fundación Española para la Innovación de la Artesanía for "Observatorio Iberoamericano", Apple for iTunes, and Architecture for Humanity for "Siyathemba – The field of hope".